Increasing revenue by 1476%
Find out how Flowstaq helped Cake skyrocket their business…
The Big Challenge
Cake, a venture-backed sexual wellness brand, was struggling to gain a foothold and reinvent the ‘family planning’ aisle across the U.S. With a goal of rapid growth, they needed to establish their brand and acquire new customers profitably.
Cake’s dream was to help the world have more fun sex – but their business had to create awareness across channels, remain profitable, and increase conversion through their existing ecommerce platform.
They had some understanding and success with Facebook, but didn’t understand Google Ads. Cake had tried to run ads in the past, but were hit with Google policy issues, so they never got traction.
The Solution
We launched a set of optimized Google Ads campaigns along the purchase funnel, reaching high intent users in Cake’s target ages of 25-65, with Cake’s quirky brand voice.
By the end of the first year, we had exceeded Cake’s growth targets and helped them get significant attention from investors. Cake is now in Target, Walmart, & CVS and is quickly becoming a mainstream brand in the sexual wellness space.
“We’ve worked with Flowstaq from our earliest days all the way through to launching nationally with Target, Walmart & CVS. Their ability to act quickly, be smart, efficient and effective throughout has been a godsend. Highly, highly recommend this caring and intelligent team!”
– Mitch Orkis, Co-Founder & CMO, Cake
Talk to us about how we can help you achieve your goals with our growth-focused approach.
